Amazon can be a real tease

Amazon can be a right tease sometimes.

I signed up for a free 30-day Prime membership over Christmas and decided to keep it. Free next day delivery (I concluded) was absolutely worth paying for so long as I used Amazon for more of my shopping.

However, it can be rather a tease. Have a look at these screengrabs I took.


I’ve just purchased a CD. It’s a gift and I really need it for tomorrow. Amazon [Prime] tells me that if I order in the next hour I’ll have it by tomorrow. Perfect.

I use one-click buy and am immediately presented with a delivery estimate the day after tomorrow.

How does that work then?

I’m not an unreasonable person. I don’t expect everything here and now – but I want the facts before I order, especially when I’m buying to a deadline.

Amazon has set my expectation. It’s told me I’ll have it – then as soon as I’ve transacted decided to change it’s mind. OK, so there’s obviously a disconnect in the system somehere but I can’t help but feel slightly duped.


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